Author Archive | David Lamoureux

Scam Alert: Con Artists Move to Facebook Messenger

Fluid Drive Media What’ll the scammers think of next?   September 08, 2017 Reprinted from the BBB Scam Tracker site You probably know to watch for scams in your email inbox, on the phone, and in a text message. However, if you are on Facebook, look out for scams using Messenger. BBB is seeing an increase […]

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Search Has Changed. Here’s How Content Needs to Evolve.

Fluid Drive Media At Fluid Drive Media, we’re all about the content. If the content ain’t right, you might as well be doing business on Mars and not online. This article from Hubspot thoroughly explains the current relationship between content and search results and where that relationship is going. Written by Jeffrey Vocell @jvocell When inbound marketing […]

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This is why your site visitors bounce

Fluid Drive Media This is why your site visitors bounce Your goal when you started your business was not to have a website. It was to help or supply people in the unique and amazing way only you can. But if people are coming to your site and leaving in the first couple seconds otherwise […]

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Social Media Cheat Sheet 2017

Fluid Drive Media Knowing the right size to make your Twitter, Linkedin, Facebook or other social media header, photo, content is a challenge because the social media platforms are always making changes. I’m so glad I found this article by Louise Meyers. It puts all that great information in one convenient place.     Social […]

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Snapchat, Facebook Fuel AR Growth

Fluid Drive Media Snapchat, Facebook Fuel AR Growth VR has been slower to catch on in the US From eMarketerMay 22, 2017 | Advertising & Marketing | Media & Entertainment In 2017, 40.0 million people in the US will engage with some form of augmented reality (AR) at least monthly, up 30.2% over last year, […]

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B2B Marketers Use Stories for Successful Digital Video

As clients and prospects spend more time with video, B2B marketers shift their attention. Digital video, long an amusement for consumers and a tool for business-to-consumer (B2C) marketers, is nudging its way into the business-to-business (B2B) marketing mainstream, according to a new eMarketer report, “B2B Video Marketing: Best Practices for 2014.” B2B marketers are investing […]

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Creating An Emotional Response

Creating An Emotional Response The key to marketing success is a mixed bag of content and emotional engagement. It is generally agreed however that the larger percent of your time should be spent on engagement. If it is assumed that all content starts out equally, it has to be considered that viral content can take […]

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Social Video Simplified

Social media and online video are continuing to grow in influence and usage.  In 2013, these two forces will marry into a powerful relationship. The quantity of video messaging content continues to grow as social connections, channels and opportunities do. The good video will rise to the top. It will get noticed, commented on and […]

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How much of your banner ad budget are you wasting?

The old adage is that half of any business’ advertising budget is wasted, but who knows which half? In today’s digital ad world you’d think everything is trackable – that you could know exactly when each ad or creative concept, media strategy, or media channel either paid off or wasted your money. In many areas […]

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